Desktop for one, mobile for the other, an app for a third — the frustrating reality of organic content workflow, and one solution. Also: TikTok's surprising numbers in older viewers. And more!
Instagram joins the federated social media movement. Advertising’s disappointing return to gender stereotypes. You're not going to believe Twitter's new API pricing. And more!
Your ads beside fake content — how generative audio AI is raising big brand safety questions. TikTok reveals its top-performing ad copy. The top 3 creative tests to run on your campaign. And more!
YouTube kills off its most visible ad placement. The real reason Facebook is bringing messaging back to the app. LinkedIn accused of gouging recruiters. Is ChatGPT for marketers overblown? And more!
TikTok is getting ready to compete head-on with Google. Where the ad dollars will go if TikTok gets banned. Microsoft rolls out some nice updates to its ads platform. And more!
Is Twitter on its last legs? A gloomy retail forecast ahead. Amazon is cleaning up in advertising. LinkedIn's new AI-based collabs. And a nasty bug plaguing some Meta ad campaigns.
Your site's customer support widget could get you in hot water... Facebook Reels get a big upgrade... Meta kills "Paid Partnerships" (sort of)... An unlikely newcomer to the metaverse... and more!
The social media engagement you probably DON'T want — fact-checkers commenting on your ad. YouTube outlines its vision for video AI, while the FTC warns advertisers about promising too much for AI.
Meta shines up some impressive numbers, but marketing agencies remain wary. A look at the topics people are talking about on Facebook and Instagram. And more!
New targeting options are now available for LinkedIn. The secret to getting consumers to use your coupons. Has BeReal lost its marketing mojo? TikTok launches new sounds just for campaigns. And more!
Why some people are calling TikTok's new ad placement the return of irritating banner ads. Also: Digital audio spend grows more in budget share. Apple's plans to offer ads on streaming TV. And more!
Google might be profiting from scam restaurant ads. How the bad economy means better metrics for marketers. Shopify changes up its partner program. Facebook's most popular links go to its competitors.