It was the worst news possible for Google. What’s next for the company which dominates the digital ad space? Perhaps history can tell us.
Sure, you can try jumping into a hot summer trend, but will you end up doing more brand damage than good?
He finally said the quiet thing out loud: Zuckerberg wants to remove almost all ad campaign control from your meddling little hands.
They spent millions on celebrities. Now, it’s cancelled. What’s next for Meta’s AI chatbot plans? That’s where you come in.
Boomers are taking up Tiktok. Teenagers are flocking to Facebook. What the hell is going on?!
Why has ad revenue from Google's web partners declined for the last two years? Hint: It's all about keeping more money.
What's to blame for the rise in influencer rates? Agencies, middle layers... and YOUR budget
TikTok tries its hand an in-app e-commerce in Europe again. Will this attempt be the one they stick?
Google drops plans to remove third-party cookies from Chrome. After all the chaos, will the decision make any difference at all for marketers?
A faulty system update shuts down computers around the world, affecting marketers in every way, from credit card payments to shipping.
A major digital agency loses its B Corp status. Is this a warning for other agencies around the world?
How a small change to the default Google Ads setup could have big consequences for your next marketing campaign.
