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Pause and Pay: Surprising Results from TV's Newest Ad Format
Apr 29, 2024

Pause and Pay: Surprising Results from TV's Newest Ad Format

Also: Threads makes a big move. Does the ad business need its own 'nutrition label'? And Google's video ads push beyond YouTube.

Here is How TikTok Will Die ☠︎
Apr 26, 2024

Here is How TikTok Will Die ☠︎

Reports say TikTok plans to sell its U.S. operations without its algorithm... or just pull out of the U.S. entirely. What does that means for marketers? Meh. Not much.

Everybody Hates AI
Apr 25, 2024

Everybody Hates AI

ALSO: Your Google clicks are costing more. And young TikTok creators say "Pleeeeease don't make us use Instagram!"

Don’t Call It a Comeback
Apr 24, 2024

Don’t Call It a Comeback

Third-party cookies in Chrome get another year of life, as Google once again postpones their deprecation. How will that affect your campaigns?

Spam As a Service
Apr 23, 2024

Spam As a Service

Is Reddit AI spam at scale the inevitable end-game of marketing?

It's Temu's World. We Just Advertise In It.
Apr 22, 2024

It's Temu's World. We Just Advertise In It.

The huge commerce platform is capturing dollars from consumers, and dramatically spiking prices in the ad market.

Amazon's Secret Spy Program Revealed
Apr 19, 2024

Amazon's Secret Spy Program Revealed

Fake company, real products β€” Reports say Amazon tricked its competitors to gain confidential information

All Your Brains Are Belong to Us
Apr 18, 2024

All Your Brains Are Belong to Us

Companies are now selling their users' brainwave data to target consumers with ads, and lawmakers are just now catching wind of it.

Wait, Links WORK Now On TikTok Videos?!
Apr 17, 2024

Wait, Links WORK Now On TikTok Videos?!

TikTok is testing tappable links on organic videos, which could become a huge driver of traffic to e-commerce stores and brand web sites.

To Plural or Not to Plural: That is the Question(s)
Apr 16, 2024

To Plural or Not to Plural: That is the Question(s)

Creating a new brand? Your most important decision might come down to a single letter.

Manipulating Consumers with the Truth
Apr 15, 2024

Manipulating Consumers with the Truth

Should your product marketing copy say your product is 8% better, or 80% better... when BOTH are true?

Meet Your Brand's Deepfake Salesperson
Apr 12, 2024

Meet Your Brand's Deepfake Salesperson

Soon, AI influencers will sell your product on livestreams and interact live with viewers. And TikTok wants to be the first to offer it.

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Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

Today in Digital Marketing

Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

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