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Amazon Turns to Social Apps to Battle Popular Competitors
Nov 14, 2023

Amazon Turns to Social Apps to Battle Popular Competitors

Will Amazon's deals with Meta and Snapchat slow down the Shien/Temu/TikTok rush?

Tod Maffin
When CPG DTC Ad CPCs Kill ROAS
Nov 09, 2023

When CPG DTC Ad CPCs Kill ROAS

PLUS: YouTube's new "For You" channel features, and new lead-gen options on Meta's platform

Tod Maffin
Meta's New Ad Policy: Trust, But Don't Verify
Nov 08, 2023

Meta's New Ad Policy: Trust, But Don't Verify

Will this leap of faith in ad transparency crumble under the weight of bad actors?

Tod Maffin
Quick! Only 3 More Newsletter Reads Available!
Nov 07, 2023

Quick! Only 3 More Newsletter Reads Available!

Scarcity Sidelined: The marketing tactic we’ve used for generations is hurting your revenue,

Tod Maffin
Go Home, YouTube AI, You're Drunk.
Nov 06, 2023

Go Home, YouTube AI, You're Drunk.

Do we really need to summarize... comments?!

Tod Maffin
My CEO Made Me Use Fake Burner Accounts
Nov 03, 2023

My CEO Made Me Use Fake Burner Accounts

Also: TikTok users do spend... Threads keeps improving... and Amazon closes stores you didn't even know existed.

Tod Maffin
That Time I Made a Barista Cry and Learned About Communication
Nov 02, 2023

That Time I Made a Barista Cry and Learned About Communication

Plus: New Stories API, LinkedIn's disappointing AI, and HubSpot buys Clearbit

Tod Maffin
The Unfortunate Childhood Adventures of Programmatic Ads
Nov 01, 2023

The Unfortunate Childhood Adventures of Programmatic Ads

PLUS: The agency trend erasing centuries of brand goodwill.

Tod Maffin
Marketing Newsletter Near Me
Oct 31, 2023

Marketing Newsletter Near Me

Plus: How technical jargon kills sales, and LinkedIn comes clean on its user numbers

Tod Maffin
Why Consumers Aren't Using Your Referral Program
Oct 30, 2023

Why Consumers Aren't Using Your Referral Program

Plus: Big changes for Meta in Europe, and an API for Threads is coming

Tod Maffin
Pay-to-Post: X Basically Kills Off Organic Content
Oct 27, 2023

Pay-to-Post: X Basically Kills Off Organic Content

PLUS: Has Meta turned a blind eye to its own ad guidelines? And TikTok teams up with a seasoned B2B platform.

Tod Maffin
And They Said Facebook Was Dead
Oct 26, 2023

And They Said Facebook Was Dead

Threads Gets an Upgrade, Amazon's Product Background UI, and Instagram Reminder Ads

Tod Maffin
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Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

Today in Digital Marketing

Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

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