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The Surprisingly Effective Strategy of Running Terrible Facebook Ads
Sep 26, 2022
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The Surprisingly Effective Strategy of Running Terrible Facebook Ads

Will smarter AI fix programmatic brand safety? TikTok loosens its livestreaming requirements... Amazon plans to pre-empt Black Friday... Meta makes account-switching easier... and more!

Reel Problems
Sep 23, 2022

Reel Problems

Meta's in hot water for allegedly dodging Apple's privacy rules... Also: TikTok expands its SEO offerings to compete with Google Search... Reel's new rival could be its biggest threat yet... and more!

Has the "Bootleg Ratio" Come for TikTok Too?
Sep 22, 2022
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Has the "Bootleg Ratio" Come for TikTok Too?

Has TikTok finally peaked? Google's new reputation management tool lets you remove search results... Why Instagram kept crashing today... and more!

When Moderation Stops Being Moderate
Sep 21, 2022
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When Moderation Stops Being Moderate

Special treatment: TikTok under fire for letting big names get a pass on moderation. You may soon dictate Meta's content policies. A new collaborative ad placement. And more!

Account Banned? Just Buy a New One!
Sep 20, 2022
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Account Banned? Just Buy a New One!

Did your ad account get banned? Don't worry... just buy a new one! Meta joins the post-cookie party... how to get more InMail replies... and the cameras in the sky that are watching your products...

This Tiny Tweak Can Boost Conversions 12%
Sep 16, 2022

This Tiny Tweak Can Boost Conversions 12%

This one change to your online store can have a huge impact... YouTube's ad department comes out swinging... Meta is set to introduce a custom audience option for its Advantage products... And more!

Amazon Ads, Meta Moderation, and Snapchat for Seniors
Sep 15, 2022
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Amazon Ads, Meta Moderation, and Snapchat for Seniors

Amazon loosens the one restriction merchants have asked for since forever. Some upgrades on the Google Ad platform. Meta takes heat about content moderation from its own advisory board. And more!

The Talent War Comes for Ad Tech
Sep 14, 2022
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The Talent War Comes for Ad Tech

We're getting closer to one-click enabling of international ecommerce. Are the retail giants winning the talent war for ad tech? And why you should reconsider offering promotions this holiday.

Everything In Moderation
Sep 13, 2022
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Everything In Moderation

Meta's plans to merge two of its most important teams will probably affect your ad campaigns. Microsoft starts selling its most visual web space. Zuckerberg's latest copy target appears to be Discord.

'Sorry Zuck. Reels Aren't Working': Meta Documents
Sep 12, 2022
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'Sorry Zuck. Reels Aren't Working': Meta Documents

In the war against TikTok, Meta gives up some ground. Also: How can you judge ad fatigue before your ads even run? The wild west of podcast advertising days may be over. And more!

What Brands Should Say After the Death of a Monarch
Sep 09, 2022

What Brands Should Say After the Death of a Monarch

Meta stays silent on why they're running confusing ads for brands without their permission. Also: What does your brand say when a monarch dies? Some industry analysis on TikTok's latest ad placements.

Meta's "Opt-In First, Answer Questions Later" Policy
Sep 08, 2022
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Meta's "Opt-In First, Answer Questions Later" Policy

The ad campaign glitch plaguing Meta advertisers is not a glitch at all. The company releasing details on two programs which will opt you in automatically. And so much more!

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Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

Today in Digital Marketing

Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

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