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How Does Facebook's New Profiles Test Affect Your Reach?
Nov 03, 2021
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How Does Facebook's New Profiles Test Affect Your Reach?

What is a person, exactly, and how will Facebook count its new Multiple Profiles test? Also: A strange change to how Google ranks your videos... And more!

I'll trade this $100 for 2 minutes of your time 😉
Nov 03, 2021

I'll trade this $100 for 2 minutes of your time 😉

A Deep Dive Into Google's 'Performance Max' Campaigns
Nov 02, 2021
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A Deep Dive Into Google's 'Performance Max' Campaigns

Welcome to the era of the six-week learning phase — we'll break down everything Google had to announce today around its new Performance Max campaigns... And more!

In case you missed the Amazon Ads episode...
Nov 02, 2021
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In case you missed the Amazon Ads episode...

Scrooge Comes Early for Small Merchants
Nov 01, 2021
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Scrooge Comes Early for Small Merchants

New ways to manage your Google conversions... Why the supply chain issues are going to hit the smaller players hardest... Pinterest joins the liveshopping trend... And more!

You're (Probably) Doing Creative-Testing All Wrong
Oct 29, 2021

You're (Probably) Doing Creative-Testing All Wrong

The secret to one DTC brand's huge improvements in their ad campaigns is something you could be doing, but probably aren't. Google adds new merchant features... And more!

It's So Meta
Oct 28, 2021
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It's So Meta

Facebook has a new name. How an old brand is trying to attract younger customers. Can media buyers capitalize on the potential of connected TV? And more!

Meet the Influencer Behind the $2B Livestream Sale
Oct 27, 2021
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Meet the Influencer Behind the $2B Livestream Sale

In the battle between Instagram and TikTok — has Zuckerberg taken the lead? Also: All that work you did for Core Web Vitals — did it matter? TikTok has some new ways to share content... and more!

The Q in Q3 Stands for "Quite Good, Thank You"
Oct 26, 2021
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The Q in Q3 Stands for "Quite Good, Thank You"

The numbers are out and all the platforms are doing just fine, thankyouverymuch! Also, the fight for young users on social media... Amazon adds a lot more placements for your ad campaigns... and more!

When 1/4 is Bigger Than 1/3
Oct 25, 2021
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When 1/4 is Bigger Than 1/3

Who cares if your boss thinks your content is high-quality — what does Google think?! Also: Did YouTube change its algorithm? How to exploit LinkedIn's code for increased reach... and more!

SPECIAL: Black Friday and Your Google Ads
Oct 23, 2021
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SPECIAL: Black Friday and Your Google Ads

Everybody Hates Tim (Cook)
Oct 22, 2021

Everybody Hates Tim (Cook)

Facebook tries to make up with marketers... Instagram has good news for those of you interested in influencer marketing... Google's final answer about author ranking... and more!

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Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

Today in Digital Marketing

Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

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