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Crumbling Chrome
Nov 21, 2024

Crumbling Chrome

The U.S. demands that Google sells its Chrome browser. Is this the end of its dominance of the search market?

The 4.33% Question
Nov 20, 2024

The 4.33% Question

Can ChatGPT's growing market share spark a revolution in search behavior?

Schadenfreude and Sympathy
Nov 18, 2024

Schadenfreude and Sympathy

Can Brands Win When Consumers Fight?

Who Sells Short Shorts
Nov 14, 2024

Who Sells Short Shorts

Google doubles down on short-form video with new ad formats for Shorts-focused campaigns.

Shopify Secures the Bag
Nov 13, 2024

Shopify Secures the Bag

Third-quarter results show Shopify's hustle paying off big time with revenue growing 25%.

Google Cracks Open Pmax Black Box
Nov 12, 2024

Google Cracks Open Pmax Black Box

Google unlocks A/B testing in Performance Max, letting advertisers compare creative, landing pages, and bids.

What Your Copy 'Should' Be Doing
Nov 07, 2024

What Your Copy 'Should' Be Doing

Research shows gap-focused words like "should" boost engagement by up to 20%.

Missing the Mark
Nov 06, 2024

Missing the Mark

Social and YouTube ads struggle to convert amid new consumer habits and targeting challenges.

Democracy Manifest.
Nov 04, 2024

Democracy Manifest.

American election ads are driving up the prices for everyone, forcing brands to search for better deals.

The Calm Before the Election Storm
Nov 01, 2024

The Calm Before the Election Storm

Brands and marketers hit pause as ad costs spike amid the U.S. political ad rush.

Ghost in the Machine
Oct 30, 2024

Ghost in the Machine

Google reveals an internal lapse allowed a rep to change an ad campaign’s creative... without advertiser’s knowledge or any audit trail.

The Morning Brew Newsletter is Much Better Than Mine
Oct 29, 2024

The Morning Brew Newsletter is Much Better Than Mine

If science is right, that headline should get me more engagement — simply because I mentioned a rival brand.

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Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

Today in Digital Marketing

Every weekday at 5pm ET, get a complete news brief covering the day's events in digital marketing, social media, e-commerce, CRO, SEO, and online advertising.

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