The surprising number of people who have opted in to iOS app tracking... A clever integration between e-commerce and credit cards... Why TikTok's entry into HR is actually brilliant... and more.
Microsoft's newest ad format has a terrible name but gorgeous look... Why are leading fashion brands deleting social media accounts?.... Can brands play in the Cameo space? And Trump sues everyone.
How will the latest European law affect your influencer campaigns? Twitter's new idea might cause you to close some of your brand's Twitter accounts... some welcome changes to Microsoft's ads platform
ALSO: Pinterest bans an entire category of ad campaigns... Snapchat's music library just got a big boost.... The fanciest Brand Lift Studies yet... and when a digital app moves into the real-world.
How do you target people without cookies? By excluding them from targeting.... Also: The newest ad placement that users aren't going to like... Clubhouse accidentally leaks a feature... and more.
Facebook is off the anti-trust hook but Instagram isn't... Spotify opens podcast ads up more... PayPal will charge you more to collect payments.... The app that tricked agency people.
ALSO: Google retires a popular ad format... A plugin says it can keep brand voice on track... Facebook's latest entry in Daddy Knows Best... and Domino's 30-minutes campaign in a post-COVID world.
ALSO: Twitter adds a new campaign objective.... Amazon adds some new podcast tech.... and an entire country is now investigating fake reviews.
The cookiepocalypse is on hold! Snapchat's clever digital campaign goes real-world. Your next employer is already spying on you. And — did I read this right?! Facebook CPMs are down?
Instagram adds a feature exactly nobody asked for.... Your product catalog might start showing up in Facebook's classified ads... Pinterest identifies five new post-pandemic personas.... and more.
Understanding YouTube's search and discovery algorithm is a critical part of your content marketing program.
PLUS: TikTok's new feature sounds familiar... L'Oreal's plans for influencer marketing... Shopify gives you more control over your store, and creating Google Ads is about to get easier soon.