PLUS: New marketing design tiers for agencies... Snapchat CAPI gets easier... and why Microsoft's Ads Manager was down today.
Why are the digital ad platforms so good at announcing things, but bad at actually, you know, doing those things?
Google’s annual event for advertisers was full of AI buzzwords, but lacking in anything beyond the expected obsession over AI and some incremental updates to existing marketing products.
INSIDE: Your exclusive invitation to our Unofficial Google Marketing Live tailgate
ALSO: Threads soon to get a "Tweetdeck" UI, and easier Snapchat CAPI installations
Now that Google searches will present AI "summaries" instead of traditional results, does SEO even matter any more?
Google and Open AI showcase huge jumps in their AI technology. But what does it mean for marketers’ day-to-day work?
How "brand attachment" inoculates against the negative effects of ad repetition
If reports are true, OpenAI will release its "Google-killer" search engine on Monday. How much will that change the game?
Walmart's massive database containing everything we buy is now for sale — if you're buying ads on Disney's streaming properties