A proposal for retargeting on Chrome without third-party cookies could be nearly as effective as retargeting with third-party cookies.
Google and Meta push advertisers toward fully automated campaigns. Why do the techbros think this is such a great idea?
Seasonal marketing shifts transform Hallowe’en into a multi-month sales opportunity.
An e-commerce crisis brews as payment processors scramble to form new banking partnerships to maintain operations.
First, it was videos. Then, Reels. Now, Instagram says posting Carousels is the sweet-spot for reach.
Inside the growing practice of creating a white-glove “premium Internet” for advertisers.
If you need past performance or campaign data from 11 years ago or prior, now’s the time to back it up.
A new study has proven what we probably knew all along: AI isn’t as good at writing as the techbros think it is.
Meta's new advertising feature lets you “pre-silence” the haters. The only real question is... why did it take so long?
A pissing match between web hosting companies escalates — and thousands of developers and brand web sites are caught in the crossfire.
The U.S. government has decided: It wants Google broken up. Now we know how it might affect the company’s ad platform.
Adopting your customers’ nicknames of your brand can hurt everything from pricing to prestige. Just ask BMW.
