We're getting closer to one-click enabling of international ecommerce. Are the retail giants winning the talent war for ad tech? And why you should reconsider offering promotions this holiday.
Meta's plans to merge two of its most important teams will probably affect your ad campaigns. Microsoft starts selling its most visual web space. Zuckerberg's latest copy target appears to be Discord.
In the war against TikTok, Meta gives up some ground. Also: How can you judge ad fatigue before your ads even run? The wild west of podcast advertising days may be over. And more!
Meta stays silent on why they're running confusing ads for brands without their permission. Also: What does your brand say when a monarch dies? Some industry analysis on TikTok's latest ad placements.
The ad campaign glitch plaguing Meta advertisers is not a glitch at all. The company releasing details on two programs which will opt you in automatically. And so much more!
Wrong images, random body copies — what is happening with Meta's ad platform today? Also: Instagram pivots away from e-commerce... WhatsApp will offer groceries via chat... And more!
Their loss, our gain: A huge new privacy law may be stalled out for good. Also: The video ad market keeps getting softer. Ad buyers' confidence in Meta gets lower. And Amazon reviews get slower.
A surprising study finds your brand's support of social movements might be hurting you. Also: Are you wasting your influencer marketing budget? And more!
Untested and unmeasurable: But that doesn't stop eye-watering CPMs on one of the newest ad platforms. Also: Shopify picks a fight with Amazon and marketers are collateral damage. And more!
How to NOT get the blue check on your brand profile — details on one of Instagram’s largest verification schemes… Also: Why you should be using influencers outside of social… and more!
They haven't spent a penny but they get a million views per TikTok video — we'll show you how. Meta tests buy-now-pay-later advertising. Twitter's Circles might be your next sub-channel... And more!
Why Pinterest's new app is all the rage... Microsoft delays the rollout of RSAs... Fast food drive-thrus are getting AI now...One more app tries to clone BeReal... and more!
