A new way to get more eyes on your Reels... Google launches a new video ads creation tool... You won't BELIEVE how much advertisers spend on clickbait... And more!
Shopify-powered YouTube channels are coming… Instagram copies Snapchat (again)… 70% of consumers say you’re not relevant… Google Googles 2.0 coming soon?… LinkedIn’s horrible new idea… And more!
This could be big — direct payments in Instagram DMs. Snapchat brings its core features to desktop. Retail braces for gloomy skies ahead. Twitter releases some brand building research. And more!
PLUS: Why are consumers scared of augmented reality?… The sorry state of review replies… Pinterest could be in chaos soon… Is Amazon dropping its own products?… and much more!
The biggest sign ever that TikTok looms large… Why is livestreamed commerce so slow in the world’s largest markets?… How your brand can directly control Twitter’s timelines… and more!
The reckoning at Meta has begun… how is TikTok chipping into Google’s search business… The decline of the top-funnel… how physical mail may be your best tactic in the year ahead… and review extortion.
How streaming services are skirting marketing legislation… Better late than never: Instagram finally brings its Live offering into the common era… AND MORE!
The numbers are in and agencies are sticking with Meta — for now... Plus: A tiny bit of light leaks through on Performance Max ads... Google finally brings GA4 into Search Console Insights... and more
Behind the scenes of a brand's Twitter meltdown... meet the Smell-o-Vision of our generation... Both Amazon and TikTok cut back on plans... Europe smacks down more dark-pattern UI... and more
TikTok moves closer to being an ecommerce platform... he surprising effect profanity has on your product reviews... And more!