How "brand attachment" inoculates against the negative effects of ad repetition
If reports are true, OpenAI will release its "Google-killer" search engine on Monday. How much will that change the game?
Walmart's massive database containing everything we buy is now for sale โ if you're buying ads on Disney's streaming properties
That blue checkmark is getting more expensive. And what do you get? Uh.. some Reels links and a "Meta expert" (ffs)
PLUS: TikTok Sues, Amazon Funnels, Google Enforces, Instagram Crossposts, and more.
As Meta removes more functionality from the ads manager, it gives us [checks notes] stickers?!
How changing your AI ad voice can improve sales โ a deep-dive interview with the marketing scientist who's cracked the code.
45,000 bricks-and-mortar stores will close in the next few years, and it's all because of the big e-commerce players. Marketers' only hope? Go omnichannel.
The court case that could dramatically change the Facebook Feed. ALSO: Amazon and Pinterest's ad business, TikTok Shop enforcement, and LinkedIn adds gaming
How encouraging your customers to compare your product to your competitors' in their reviews could boost your sales
Also: Threads makes a big move. Does the ad business need its own 'nutrition label'? And Google's video ads push beyond YouTube.
Reports say TikTok plans to sell its U.S. operations without its algorithm... or just pull out of the U.S. entirely. What does that means for marketers? Meh. Not much.
