PLUS: Half of the ads on Google search results page are being pushed down by a new content block which is designed to keep people from visiting your brand’s web site.
PLUS: Why is Meta massively overrunning daily budgets? The most likely answer: "Operating as intended."
This is yet another reason why you need to be checking your brand's Internet presence weekly.
Marketing agencies say trust is disappearing in their client relationships, and the worst offenders are client CEOs.
When unbridled enthusiasm backfires in influencer marketing.
As Google battles AI spam in a fight for its relevancy, will TikTok’s pushes in Search topple the King?
PLUS: LinkedIn lets you sponsor anyone, Microsoft cleans up its Ads Manager UI, YouTube will alert you to product errors, and Stripe hits $1T in sales.
ALSO: Where would those lucrative American ad dollars go, if TikTok gets banned in the country?
First, Google said these primary web experience metrics don’t affect your brand’s search ranking. Now, it says they do. Uhh… we think. This week. Maybe.
TikTok prepares a new photos app, as its users start leaving it behind.
Despite advertisers saying they're trying to stay away, cheap "made for advertising" sites are still pulling in media spend.