Your Google Marketing Live Invitation Is Inside

Emotion + Science + AI = Profit

INSIDE: Your exclusive invitation to our Unofficial Google Marketing Live tailgate

TikTok is Coming For YouTube's Eyeballs

ALSO: Threads soon to get a "Tweetdeck" UI, and easier Snapchat CAPI installations

In an AI World, Is SEO Dead?

Now that Google searches will present AI "summaries" instead of traditional results, does SEO even matter any more?

Two Steps Forward, No Steps Back. Ever.

Google and Open AI showcase huge jumps in their AI technology. But what does it mean for marketers’ day-to-day work?

Tuning In the Right Frequency

How "brand attachment" inoculates against the negative effects of ad repetition

Search and Destroy: The Imminent Threat to Google's Existence

If reports are true, OpenAI will release its "Google-killer" search engine on Monday. How much will that change the game?

The Consumer Buying Database You've Dreamed of Is Here

Walmart's massive database containing everything we buy is now for sale — if you're buying ads on Disney's streaming properties

Meta's New "Verified" Plans Could Cost You $1,000 a Month

That blue checkmark is getting more expensive. And what do you get? Uh.. some Reels links and a "Meta expert" (ffs)

Which Font Sells Better — 𝙏𝙝𝙞𝙨 or 𝐓𝐡𝐢𝐬?

PLUS: TikTok Sues, Amazon Funnels, Google Enforces, Instagram Crossposts, and more.

Meta G̶i̶v̶e̶t̶h̶ Taketh
and Taketh Away

As Meta removes more functionality from the ads manager, it gives us [checks notes] stickers?!

Arm Me with Harmony

How changing your AI ad voice can improve sales — a deep-dive interview with the marketing scientist who's cracked the code.