45,000 bricks-and-mortar stores will close in the next few years, and it's all because of the big e-commerce players. Marketers' only hope? Go omnichannel.
The court case that could dramatically change the Facebook Feed. ALSO: Amazon and Pinterest's ad business, TikTok Shop enforcement, and LinkedIn adds gaming
How encouraging your customers to compare your product to your competitors' in their reviews could boost your sales
Also: Threads makes a big move. Does the ad business need its own 'nutrition label'? And Google's video ads push beyond YouTube.
Reports say TikTok plans to sell its U.S. operations without its algorithm... or just pull out of the U.S. entirely. What does that means for marketers? Meh. Not much.
ALSO: Your Google clicks are costing more. And young TikTok creators say "Pleeeeease don't make us use Instagram!"
Third-party cookies in Chrome get another year of life, as Google once again postpones their deprecation. How will that affect your campaigns?
Is Reddit AI spam at scale the inevitable end-game of marketing?
The huge commerce platform is capturing dollars from consumers, and dramatically spiking prices in the ad market.
Fake company, real products β Reports say Amazon tricked its competitors to gain confidential information
Companies are now selling their users' brainwave data to target consumers with ads, and lawmakers are just now catching wind of it.
TikTok is testing tappable links on organic videos, which could become a huge driver of traffic to e-commerce stores and brand web sites.