Why Consumers Aren't Using Your Referral Program

Plus: Big changes for Meta in Europe, and an API for Threads is coming

Pay-to-Post: X Basically Kills Off Organic Content

PLUS: Has Meta turned a blind eye to its own ad guidelines? And TikTok teams up with a seasoned B2B platform.

And They Said Facebook Was Dead

Threads Gets an Upgrade, Amazon's Product Background UI, and Instagram Reminder Ads

Is the "Vertical Video" Trend Cooling Down?

Also: Consumer spending up, Amazon adds easy TV buys, and a pause button on YouTube comments

Is Meta Monkeying With Your Attribution Windows?

Plus: Digiday research finds brands sour on Twitter/X

Meta Ads Are So Broken People Are Pulling Their Campaigns

LinkedIn Has A Pee Problem

LinkedIn is getting personal... Google's getting stricter... and btw your Threads are showing up on FB and IG

Four Reasons Brands Should Use Facebook's New Messaging Feature

PLUS: Amazon's "Lifeline"... Multiple WhatsApp accounts... And a big oops at Instagram.

New TikTok Dimensions: 48 feet high and 14 feet wide

TikTok leaves the phone and wants to be on your street.

A Deep Dive Into Google's New "Ads Data Manager"

Piles of data, tangles of connections — Google offers a solution to first-party data overload, and we have expert analysis today.

Surrounded by Clones of Meghan Trainor

Meta gives Reels Ads a big update. Generative AI is coming for your brand logos next. And even YouTube wants to claim part of Twitter’s territory.

Are You Sitting Out on Instagram's Best Marketing Feature?

Also: Google’s latest core update rolls out. And one way to get link headlines back on X? Pay them.